The Heat is on

Mo:

Working in the fitness industry, you get used to seeing new concepts come and go...
A few inventions make it to the absolute top, meaning it will go mainstream in 1-2yrs and most gyms will offer the program/the machine/the concept.

The history of spinning is legendary and the force with which indoor cycling made its place in group training is almost second to none.
Les Mills has managed to do the same with their programs.
Who would have thought cycling or barbell training would make it that big???

Other programs like "The Slide" came and went faster than you could say "skating". (I was actually invited to attend the very first official SLIDE Master training workshop ever held in the UK - I lived in Scotland at the time - and trained for 1 day with the program director Linda something...not something that has stuck on my CV ever since...)

There´s also programs that deserve a bigger success than they get. H.E.A.T is one of those. I shot the following short video clip about 3 years ago at a Fitness Show in Firenze (Florence), Italy and I actually thought H.E.A.T had the potential to make it big.

H.E.A.T was booked at IDEA that year and the program had a very charismatic front person, who made people scream and holler in ecstasy during his sessions...
What happened?
H.E.A.T wasn´t to be seen outside Italy during the years to come and now there are other indoor walking programs popping up like mushrooms right left and center.

I can´t wait to see my old Master Trainer Johnny G present his new baby, KRANKING at FIBO this year. Hype or Hit? A full report will be found on MOJO at the end of April...

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